Software program builders of all stripes wish to reap the benefits of the brand new AI capabilities of the {hardware} NPUs present in Copilot+ PCs. McAfee thinks it has one: a deepfake detector.
The McAfee Deepfake Detector seems like a probably helpful software for preventing disinformation, if it really works as marketed: It lurks within the background of your PC, quietly eyeing any video that you just see. If it’s AI-generated, the McAfee service will problem an figuring out warning.
It’s not a part of McAfee’s generally-available antimalware resolution, McAfee Complete Safety — a minimum of not but. As a substitute, McAfee is making the app solely obtainable to Lenovo clients who buy choose Lenovo PCs, starting immediately. These clients will obtain a free trial of the software, which can ultimately price them a single cost of $9.99 for the complete 12 months in the event that they select to proceed.
“At McAfee, we’re impressed by the transformative potential of AI and are dedicated to serving to form a future the place AI is used for good,” stated Roma Majumder, senior vp of product at McAfee, in a press release. “Teaming up with Lenovo boosts our means to ship the simplest, automated, AI-powered deepfake detection, providing folks a strong digital guardian on their PCs. Collectively, we’re capable of harness AI in new and revolutionary methods, empowering people with essentially the most superior deepfake detection to allow them to navigate the evolving on-line world safely and confidently.”
Right here’s how McAfee’s Deepfake Detector works
The detector software really doesn’t take a look at video, which is an fascinating selection. As a substitute, it listens for the audio embedded within the video, and applies its AI powers to that. All the detection runs regionally on the NPU, which after all would require a Lenovo buyer to personal an NPU-equipped PC. McAfee stated that its evaluation is all processed regionally, not within the cloud, and that the consumer’s audio isn’t recorded in any manner. Audio detection will be flipped on and off, after all.
McAfee stated that it additionally launching a brand new Good AI Hub to assist elevate consciousness of deepfakes. Customers might help struggle disinformation and practice McAfee’s AI by importing a URL hiding a deepfake.
We’re at all times looking out for the perfect AI instruments on your PC, together with AI artwork and LLMs, additionally known as AI chatbots. Will McAfee’s service show to be helpful? As choice season heats up, it’s exhausting to say no.
